Buying vs. Renting
More Americans Say It's Better to Buy Than Rent for the First Time Since 2023.Â
Bank of America's 2026 survey shows 53% of Americans now prefer buying over renting. Here's what it means for you.
Home Equity
43% of Homeowners Are Equity Rich. Here's What That Means for You
Home Improvement | Reality vs. Myth
The Backyard Trends Homeowners Are Following in 2026
crypto
Buying a House... with Crypto?
New regulations and rules on how you can buy a house may be real
Seller Advice
The Best Week to List Your Home for Sale in 2026
Home Owner
Why Homeowners End Up With 30–50x More Wealth Than Renters
Wondering whether to buy a home or invest? Homeowners typically build 30–50x more wealth than renters through equity, leverage, and time.
Pricing Strategy
How to Price Your Home to Sell in Chicago in 2026 (Without Leaving Money on the Table)
Housing Market
7 Housing Market Data Points That Push Back on the Doomer Narrative
Buyer wants in today's market
Buyer Priorities Have Changed After 20 Years of Listings. Here’s What They Want Now.
Zillow analyzed 20 years of listings and found buyers value livability, lower costs, and practical layouts more than size or formality.
